The show premieres on Friday, 14 July at 19:00 on Mzansi Magic (channel 161 on DStv). The show takes 11 teams from all walks of life on a 13-week action packed journey of culinary taste sensations, emotional roller-coaster and nerve-wrecking challenges.
Giving contestants an opportunity to showcase their most innovative authentic South African side dishes complementing KFC’s Original Recipe® Chicken. Every week, these budding cooks get a chance to create a mouth-watering side which is judged by South African celebrity Chef’s Lentswe Bhengu and Lucia Mthiyane. The winning duo will take home the grand prize of R1 million.
KFC Taste Kitchen is a flavour filled reality TV show, filled with authentic local content, a shared experience and a great platform for different South Africans with a passion for cooking and a taste for success. “The idea was to take local home cooks on a journey of innovation and explosive taste with the hope of inspiring a new local side dish,” says Mike Middleton, Chief Marketing Officer, KFC Africa.
It all started in KFC’s very own innovation kitchen, where new products are developed, tried and tested, to create the great tasting meals South Africans have come to know and love from KFC. The brainchild of a TV show came to life to share the journey of innovation to create Finger Licken’ Good food, and so the KFC Taste Kitchen was born.
He adds, “KFC believes in home grown talent and providing an opportunity that enables South Africans to be heard and seen. We always seek new ways to create meaningful and lasting experiences with our customers. Through the show, we aim to add value to the lives of contestants by highlighting their entrepreneurial spirit and their love for Finger Licken Good food.” Over the years, KFC has continued to immerse itself in the lives of South Africans, spreading its Finger Licking Good family culture. Now the time has come for South African viewers to share the love by following every moment of this exciting reality television show.
Thabisa Mkhwanazi, Public Affairs Director, KFC Africa, says, “It’s a first for us and we’re looking forward to sharing this with the rest of the country. We support home-grown talent and the show provides an opportunity through the KFC brand to celebrate various authentic culinary creations”.
Collaborating with media personality Bonang Matheba as the host, adding more spice to the show. Keep up with the delicious and sizzling moments on KFC Taste Kitchen, every Fridays at 19h00 on Mzansi Magic with a repeat on Sundays 14h00 – 15h00. Follow the conversation on the KFC Social pages below using the hashtag #TasteKitchen.
Distributed by: Ogilvy PR