On Thursday Johannesburg’s trendy Maboneng was buzzing with anticipation for a Stylin’ Dredz launch that has had the creative fraternity in baited breath for weeks. The occasion? The reveal of 6 individuals who have curated colourful careers that celebrate their unique identities and creativity. Rooftop hot spot the Living Room played host to a stylish crowd of industry fashionistas, creatives and artists- all of them gathered to celebrate their peers and find out more about a new campaign called the Creative Conquerors.
Who are the Creative Conquerors? They are rebellious, they are expressive, they are unique and they don’t conform to norms.
Lufuno Sathekge: A fashion blogger and head stylist to the stars. Her passion for beautifully presented aesthetics has sparked a passion within to want to change the world one well-dressed and styled person at a time.
Lady X: A record label owner and vocally talented musician on a musical journey infusing afro soul and tribal, soulful and afro house.
Oscar Ncube: The founder of Dry bone Co., a clothing/lifestyle brand established in 2018. The brand product categories include leather jackets, dresses, t-shirts and accessories.
Doowap: A graduate, stylist, hair artist, public figure and live mix deejay that dabbles in hip-hop, trap, grime, gqom and bass.
David Tshabalala: A designer, illustrator and business founder of Suketchi Branding + Design. He fluidly manoeuvres between the print and digital worlds and has created a name for himself through strategic social media marketing.
Leeroy Jason: Photographer and avid traveller, with a natural instinct for visually telling and artistically documenting (South) African stories.
The Creative Conquerors took media and industry peers through a sneak peek of their creative showcase, which is scheduled for 5 July. The event will be a gallery styled showcase of their journey’s an interpretation of life as a dreadlocked unconventional creative.