Global sports brand PUMA and pop culture’s cola Pepsi® announce an exclusive collaboration that honours 50 years of the iconic PUMA Suede. The anniversary collection has seen the all-time favourite sneakers reimagined in unique iterations by artists, designers and creators. In the latest Suede 50 collaboration, the iconic beverage is getting in on the celebration with a collectable Suede 50 PUMA x PEPSI capsule.
The Suede 50 PUMA x PEPSI collection is timeless classic meets contemporary cool. The sneakers feature a velvety suede upper with classic Pepsi-Cola script logo in white and blue over a tone-on-tone Formstrip atop a translucent midsole.
The Pepsi logo in silver is debossed on the heel while PUMA and Pepsi branding are stitched on the sneaker tongue. The Suede 50 PUMA x PEPSI sneakers come in two colourways featuring the Pepsi brand colours, Clean Blue-Puma Silver and Puma Black-Puma Silver. To complete the look, the collection includes a PUMA x PEPSI Pant, Tee and Hoodie in complimenting colours of blue, red, greys and white.