The Nike c/o Virgil Abloh “Athlete in Progress” collection salutes the unbreakable confidence held by runners. The international running community embraces the power of self-belief, consistent from the unprecedented marathon performances of ’84 through the continued efforts to break boundaries in ’19, and in every fight for a personal best or world record. While times may not be equal and races are won by one one-hundredth of a second, runners, though self-reliant, share the drive toward consistent progress.
For the “Athlete in Progress” collection, Virgil Abloh taps Nike’s rich heritage in track and field. The assortment balances performance product with post-run apparel and footwear inspired by Nike’s storied running shoe designs. “I started talking with Nike about this women’s running project last summer and at the time, I was very much inspired by the aesthetic and style of track and field athletes. As a result, I invited some of Nike’s elite track and field champions to participate in my SS19 Off-White runway show as the natural forerunner to developing and showcasing the collection,” says Abloh.