There is no doubt that Palladium is a brand that truly embraces change, innovation and exploration and that’s why this Iconic French footwear brand has made it to its 75th Birthday and is here to stay. Post-World War II saw the amalgamation of men from around the world, from varying countries and creeds, to join forces with the French foreign legion.
It was Palladium that answered the call for a shoe that was “as tough as its members” and created the, now iconic, Palladium Pallabrousse boot in 1947 for that very purpose. Later, in 1949, the brand would follow up with the Pampa boot, both of which made history as a key part of the uniform donned by “one of the world’s most legendary forces”.
Sturdy, lightweight and able to navigate even the harshest territories and most hostile environments, the Pallabrousse boots were the first of their kind to be made of canvas, the material that dries the most quickly. Pampa boots were originally created in order to protect paratroopers in action and both live on in updated versions of their predecessors even now. Comfort, true innovation and durability lie at the heart of Palladium’s creations and, with decades of experience, any pair of Palladium boots is guaranteed to get you through even the toughest of times in both comfort and style.
Whether the wearer is traversing hills and valleys or simply walking through the city streets, the advanced technologies designed to resist rain, stains, and debris are a key aspect of why Palladium is the brand of choice across the board. Sportsmen, musicians, artists and even explorers like Haroun Tazieff have relied on Palladium boots to get them through even their toughest days. At its core, the brand is centred on creating an inclusive space that allows for plenty of individual expression regardless of culture or creed. Palladium is truly a brand for everyone, consistently pushing the limits and boundaries of what is possible when it comes to creating daring new looks and combining that with innovative technology.
Truly a brand that encourages its consumers to find their inner explorer, dares them to challenge their thoughts and norms and reflect on their personal impact on the environment, it is, without a doubt, the most innovative of all the footwear brands and, with a history that spans 75 years, it really isn’t a surprise that Palladium remains at the top of its game.