TikTok, the world’s leading entertainment and discovery platform, is thrilled to announce the launch of the #AfricanAllStars Series in partnership with Phil Mphela. With eight entertaining episodes, each running for a captivating 10 – 15 minutes, the series offers an unprecedented look into the lives and experiences of 11 remarkable South African creatives. The series aims to showcase their unique journeys, unplanned career pivots into content creation and educate the community on strategies that have led to their success, both on TikTok and beyond. 

At the heart of #AfricanAllStars conversations is Phil Mphela one of South Africa’s prominent Entertainment Commentators, who has been in the industry since 2002 and whose passion for creators never goes unnoticed. The impressive lineup of notable guests includes media personality and Mr Beanie Dan Corder, the Bacardi queen DJ DooWap, sports fanatic OverthinkingFootball, entertainment creator Nombulelo Fox, your solo traveller GoPhari, the multitalented Tadeus, dedicated small business owner Jared Fynn, feel-good creator Bheki Ndamase, and TikTok Sub-Saharan Africa 2024 award winning creators Siyabunny and Colourme Sim. 

“On a continent bursting with creativity and innovation, we wanted to shine a spotlight on the incredible talent that is emerging from Africa on platforms like ours. The African All Stars Series will not only inspire aspiring creators but also provide valuable insights into the mechanics of content creation and digital storytelling through the lens of the creators themselves. This initiative is a testament to our continued commitment to fostering a vibrant and inclusive community where creativity knows no bounds. “ expressed Boniswa Sidwaba, Head of Content Operations in Sub-Saharan Africa